data privacy

Zero-party data and the future of personalization

If you’ve ever strolled the streets of Amsterdam, you probably noticed the city’s unique architecture. Houses are narrow, tightly stacked in rows, and almost entirely fronted with windows. And if your walk happened to take place at night, you might also have peeped into living rooms and kitchens belonging to numerous Dutch families. Why? Because…

Why Okta is Privacy-Forward

Last week Okta celebrated Data Privacy Week with a company-wide campaign to reinforce employee awareness of the importance of respecting privacy and safeguarding personal data. This got me thinking about how data protection and privacy have never been more relevant to individuals around the world. We’ve never spent more time online or been so…

Founders in Focus: Simon Taylor, Founder and CEO, HYCU 

Each month we’ll highlight one of the founders of Okta Ventures’ portfolio companies. You’ll get to know more about them and learn how they work with Okta. This month we’re speaking with Simon Taylor, Founder, and CEO of HYCU.  What is HYCU, and what is your mission?  HYCU is the world’s fastest-growing Data Protection as a Service company, with…

Cyber Security Advocate: Meet Tanesha Magby

Organizations today face increasingly diverse and sophisticated cyber threats. This work is bigger than any one entity; it forms part of a collaborative global initiative to make the internet a safer place. For Cybersecurity Awareness Month, we’re going behind the scenes with some of Okta’s Cyber Security Advocates, a talented group of…

What Is Personal Data?

Put simply, personal data is information that relates to 1. an identified or identifiable person or 2. an identified or identifiable legal entity (where such information is protected similarly as personal data under applicable data protection laws and regulations). While regulations use different terms with slightly varying definitions, “personal…

The Future of Customer Identity: 4 CIAM Trends to Watch Out For

Technology moves fast. You know better than anyone that the solutions that were implemented a year ago won’t necessarily work today, and that customers continuously expect more refined standards of service. To lead the pack, you need to provide customers with the right balance of usability and security—seamless, intuitive digital experiences that…

Securing Data Across APAC: Achieving APEC PRP Certification

At Okta, trust and transparency are core to who we are as a company. These values critically inform the way we view our responsibilities to our customers and to the personal data of their users that they entrust to Okta. The keystone of our transparency is providing our customers with a clear understanding of how we collect, process, and secure…

What Is Data Misuse?

Data misuse is the use of information in ways it wasn’t intended for. User agreements, corporate policies, data privacy laws, and industry regulations all set conditions for how data can be collected and used. Data misuse violates these requirements. Unlike data theft, data misuse doesn’t necessarily happen as a result of a cyberattack or when…

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