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Our platforms secure all types of identity from AI agents to your customers, employees, and partners.
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Agentic AI Security
Identity & Access Management
Privileged Access Management
Identity Threat Detection & Response
Customer Identity & Access Management
Identity Governance & Administration
Integrations
Solutions
Okta is the neutral, powerful, and extensible platform that puts identity at the heart of your stack.
Customer Success Stories
Developers
Okta and Auth0 deliver flexible, secure access. Build fast with our extensible platforms for customers, workforce, and non-human identities.
Company
Our platforms secure all types of identity from AI agents to your customers, employees, and partners.
About Okta
Careers & community
Values & Impact
Products
Our platforms secure all types of identity from AI agents to your customers, employees, and partners.
Agentic AI Security
Identity & Access Management
Privileged Access Management
Identity Threat Detection & Response
Customer Identity & Access Management
Identity Governance & Administration
Integrations
Solutions
Okta is the neutral, powerful, and extensible platform that puts identity at the heart of your stack.
Customer Success Stories
Developers
Okta and Auth0 deliver flexible, secure access. Build fast with our extensible platforms for customers, workforce, and non-human identities.
Company
Our platforms secure all types of identity from AI agents to your customers, employees, and partners.
About Okta
Careers & community
Values & Impact
We all know how frustrating passwords can be—remembering them, recovering them, not to mention meeting complex requirements. Now imagine how your customers feel when they encounter these same pain points on your apps.
It’s time for a more modern approach to identity, starting with the login box. By making this a more secure and delightful user experience, you’ll attract more customers and inspire brand loyalty that lasts.
Join Jack Poller, Senior Analyst at Enterprise Strategy Group (ESG), and Kerry Ok, SVP and Chief of Staff, Customer Identity at Okta, as they dig deeper, discussing how marketing and digital teams can use customer identity to improve acquisition, retention, brand loyalty and revenue.
Here’s more of what you’ll learn:
- Why 37% of brands are actively evaluating or testing eliminating passwords, and 57% say they’ve seen an improved user experience, according to recent ESG research
- The latest in effective customer identity strategies: social logins, progressive profiling, personalization without cookies, and protecting against attacks and fraud without sacrificing the user experience
Topics
- CIAM
- Digital Customer Experience
- Okta Customer Identity
- Video
- Video