The Future is CIAM: Insights from 200 APJ leaders

Looking to improve your digital customer experience while also safeguarding your customers’ personal data? Wondering how to deliver developer and engineering innovation? And, want to know the best way to build brand trust with data privacy in a cookieless future? Look no further than Okta’s latest report, “ The Future is CIAM: Insights from Asia Pacific and Japan Leaders”

In the last three years, the way businesses deliver digital customer experiences has undergone a revolution. More than half of consumers, and a similar proportion of B2B users engage, transact and purchase online, changing the way businesses build and maintain relationships with their customers. Meanwhile, the rise of remote work led businesses to think differently about productivity, cost optimisation and data breach mitigation.

To better understand how Digital Native Businesses (DNB’s) and Independent Software Providers (ISV’s) are approaching identity, Okta commissioned Kantar to conduct quantitative research across APJ.

The report offers insights and recommendations for business leaders looking to improve their digital customer experience, focus on developer innovation and reduce security risk.


The Future is CIAM: Insights from 200 APJ leaders - cover image

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