Forum22 Europe

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Catch up on Forum22

Trust is the foundational business enabler, between everyone and everything. Verifying authenticity has never been more complex. At Okta’s Forum22 Europe, trust builders from the IT, security and identity management communities joined together to discuss how best to establish that trust.

Forum22 was the opportunity to be at the heart of stimulating conversations around how we collectively build trust. Now available on-demand.

The Future of Trust is Identity-First

The Future of Trust is Identity-First

Trust in today’s hyper connected world starts with identity. But how do we authenticate identity in an age when cyberattacks are becoming ever more sophisticated and workforces and customers are scattered far and wide? Trust is also a two-way street, with governments and businesses asking consumers to share data online to access the services we need. Who do we feel should be responsible for protecting our personal information? Auth0 CEO Eugenio Pace discusses how establishing trust in a digital-first world requires a secure technological foundation with identity at its heart.

Eugenio Pace, Auth0

(30 mins)


Fireside chat: Future of Identity and Trust

Identity is the first building block of every digital journey. It is also personal; about protecting people and enabling everyone to safely use any technology. In this fireside chat, Jon Addison of Okta and Generali’s CIO, Yanna Winter explore what identity means for them and what their visions are for identity enabling organisations on their digital transformation journeys.

David McClelland; Yanna Winter, Generali; Jon Addison, Okta

(17 mins)


Identity-First Customer Experience

The Future of Customer Experience

With digital playing an amplified role in our lives, customers’ expectations of their online experience are rising. To win their trust and advocacy, organisations must ensure digital experiences are private, effortless and secure. What can businesses do now to start establishing trust for tomorrow? How can technology be utilised to hyper automate processes, unlock insights and deliver seamless, secure experiences? Paul Fisher of Kuppingercole reveals the trends influencing the future of customer experience.

Paul Fisher, Kuppingercole

(21 mins)


Security vs User Experience: A false choice

Strong security and good usability have often been perceived to be incompatible. Too much security adds friction to the user experience, but too little can have damaging consequences. As a result, security has an unfair reputation as a blocker of business innovation and speed. But now more than ever, trusted digital experiences depend on a visible and reassuring layer of security to the user –so how do you get the balance right? Kalpana Singh of Okta discusses how identity lies at the intersection of secure and usable customer experiences.

Kalpana Singh, Okta

(15 mins)


Customer perspective

We’re all online, buying, watching, talking, collaborating, doing more than ever. This has driven up expectations around our digital experiences, which we count on being effortless, but also private and secure. Recent high-profile data privacy scandals have knocked confidence in organisations’ stewardship of our personal data, and data misuse alongside a poor online experience will cost organisations dearly in revenue and reputation. Join Joop van Heekeren, Enterprise Architect from CitizenM hotels as he discusses how organisations can build trusted digital services through hyper automation of every process, while delivering amazing user experiences.

Joop van Heekeren, CitizenM Hotels

(19 mins)


Identity-First Security

Customer perspective - Norwegian Refugee Council

Cyber and ransomware attacks are soaring, fuelled by the acceleration of remote working and the accelerated launch of new digital experiences and cloud migration projects that have left holes in organisations’ security fabric. Perpetrators are finding innovative ways to circumvent traditional security measures and launch attacks, which can destroy a business if not acted on quickly. How should organisations respond to the rising threat? Mads Grandt from Norwegian Refugee Council explores how to use an identity-first zero trust approach to building future-proof systems able to withstand the cyber threats of today and tomorrow.

Mads Grandt, Norwegian Refugee Council

(18 mins)


The Shift from Tool to Strategic: Identity’s Place in the Modern Security Stack

Today, identity plays an inarguably important role in the modern security stack. But it wasn’t always that way. It wasn’t long ago that identity was relegated to a back office tactical tool -a necessary evil that was underfunded and maintained as a side job by the IT team. This session will explore the evolution of the role identity plays in thwarting cyber attacks, protecting privacy and establishing trust across every digital experience.

Joe Diamond, Okta

(18 mins)


Environmental Social Governance

Why ESG is a Business Imperative

Environmental, social and governance (ESG) factors are rising up the agenda for businesses as they become more influential on buying decisions, especially among younger consumers and workers. To become the responsible and successful businesses of tomorrow, organisations must factor ESG into their core business strategy and all their decision making. Charlotte Challis of Anthesis Group looks at the initiatives businesses are prioritising to secure long-term growth and trust.

Charlotte Challis, Anthesis Group

(15 mins)


Embracing ESG Goals Through Hybrid Working

One silver lining of the upheaval caused by COVID was the reduction in many organisation’ carbon footprint due to fewer workers commuting and reducing workplace square footage per person. Okta was no exception, expecting an estimated 21% fall in workplace emissions per employee when hybrid working patterns were implemented and sustained. Alison Colwell explains how embracing remote and hybrid working can help companies do their bit to combat climate change.

Alison Colwell, Okta

(13 mins)


Privacy + Trust

The Future of Privacy

Data is everywhere, and keeping it in the right hands has never been more important. A proliferation of data privacy legislation is posing challenges for organisations in how to request, store and manage users’ personal information compliantly, but a sharper focus on privacy can also advance business goals. Bianca Lopes discusses how brands that build privacy into their digital experiences will establish trust and unlock valuable insights.

Bianca Lopes, Identity Advocate for Humanity, Sustainability & DeFi Investor

(18 mins)


Navigating Trust Through the LAPSUS$ Incident

In March 2022 Okta met LAPSUS$ in a flurry of headlines...of variable accuracy. In this session, Ben King talks through the timeline of the LAPSUS$ incident, how Okta responded, lessons learned and the actions Okta continues to take to build and maintain trust with our customers in the face of any challenge.

Ben King, Okta

(22 mins)

Forum22 Virtual Studio

The future of trust is identity-first

Eugenio Pace, CEO of Auth0, discusses the importance of digital trust and the benefits of organisations adopting an Identity-First approach to their digital strategy.

As companies rely on networks of people and continue to provide their services, the need to be trustworthy is essential. Eugenio explains that this is no different in regards to protecting digital identity, where security, privacy, and convenience should be ensured.


Don’t ask for data you don’t need

Paul Fisher, Lead Analyst at KuppingerCole, highlights the need for businesses to focus on digital trust. It is important for businesses to recognise that customers are becoming more privacy aware, and to gain trust they need to be assured that their data is secure. Moreover, he advises against businesses asking for customer data that isn’t needed.


Don’t compromise on security or user-experience

Kalpana Singh, VP for Product Marketing at Okta, explains why every company is now a ‘convenience company’. She explores the friction that has always existed between security and user-experience and suggests how an Identity-First approach can be implemented as a solution to this problem.


Building trust: The role of the CISO

Jameeka Green Aaron, CISO for Auth0, reflects on how the role of the CISO has changed over the years. Through digital transformation, particularly accelerated by the pandemic, the need for greater security has increased. She places emphasis on the continual need for there to be authentication, validation and authorisation of users and advises organisations to look toward Zero Trust to ensure security for all of its users.


Trust is at the heart of what we do

John Zissimos, CMO for Okta, considers the crucial role trust plays in making Okta a market leader in identity.

Building trust at Nando’s

Miguel Puig Garcia, Tech lead for Nando’s (UK & IRE), explains why Identity helps Nandos’ deliver digital experiences that live up to their brand values and customer service standards.


Building trust at Norwegian Refugee Council

Mads Grandt, Global ICT Specialist Adviser for Norwegian Refugee Council, reflects on how Okta has helped the organisation with its cloud adoption journey and continues to secure its workforce as it grows.


Building trust: The role of the CIO

Alvina Antar, CIO for Okta, reflects on how the role of the CIO has shifted over the last few years from overseeing a cost-center, to being a strategic visionary. CIOs are encouraged to be innovative and challenge the status-quo to deliver frictionless experiences for employees and customers.


Protecting and empowering the hybrid workforce

Joe Diamond, VP of Product Strategy for Okta, highlights how the role of identity has changed from back-office function’, to strategic ‘linchpin’, essential to any organisation’s implementation of Zero Trust.


How do you build digital trust?

Ben King, VP of Customer Trust at Okta, reflects on the challenges IT and security organisations have faced over the past few years and why it is important for businesses to focus on building digital trust.

The decentralised identity opportunity

Bianca Lopes, Identity and Access Advocate, considers the importance of  Self-Sovereign and decentralised identities and what these might mean for businesses in the future.

Building digital trust

Ben King, Eugenio Pace, and Jameeka Green Aaron reflect on the importance of building digital trust. Digital touch points are crucial for building trustworthy relationships with both employees and customers and Identity has a key role to play in powering these interactions.

What does Identity-First mean to you?

Bianca Lopes and Joe Diamond discuss the value of adopting an Identity-First strategy. Describing Identity as a ‘linchpin’, both share the view that Identity-First is a ‘human centric’ strategy that prioritises security, privacy, and user experience.


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