We recently delivered a webinar featuring Gartner research on the latest trends impacting customer identity and access management (CIAM). Gartner’s Research Vice President Mary Ruddy presented findings from her March 2018 research, Top 5 Trends in CIAM Solution Design. Discussion in the webinar included the challenges organizations face in keeping their customers happy—both in terms of offering seamless experiences across devices and securing personal information. Don’t have time to tune in? We’ll walk you through some of Gartner’s insights from their report and Okta’s main takeaways. Here’s what Gartner found CIAM capabilities have become mainstream. Over 69% of respondents to a Gartner IAM survey are using—or are planning to use—various IAM technologies for B2C constituencies by end of 2018. Security architecture must underpin all CIAM initiatives. Good security is key to protecting consumers’ information and to maintaining their trust. As consumers increasingly conduct high-value, sensitive transactions digitally, it is imperative.