Unlock amazing fan experiences with Identity
Captivate fans on matchday and beyond with personalised and secure digital experiences.
Enhance every fan interaction
Deliver personalised services
Engage fans and increase conversions with offers, discounts and content tailored to their interests.
Create new revenue streams
Leverage a unified source of Identity data to manage and deliver exclusive subscription-based services.
Safeguard supporters’ data
Build trust and stay compliant with advanced security controls and centralised Identity governance.
Make the difference with Identity
Discover how a unified Identity platform elevates your supporters’ experience.
One portal, 12 applications, and thousands of connected sports fans
700,000
customer identities migrated in 4 months by the Royal Belgian Football Association and Okta
How to supercharge loyalty with Identity
Sustaining fan engagement is essential to your club’s success - and it starts with a strategic approach to Identity. Learn how a unified Identity platform allows you to leverage data securely for trusted, personalised digital offerings.
How our customers are innovating with Identity
RBFA transforms football fans’ experience
Discover how the Royal Belgian Football Association created a single login portal for all their fans and stakeholders, providing them with a 360 view of their customers.
"Okta enables us to leverage our data more intelligently. As we return to in-person matches following COVID-19, this helps us to increase our revenues directly, through ticket and merchandise sales, and indirectly, through sponsorship and advertising. We will reinvest these revenues in the future of football, creating shared value in the football ecosystem."
Koen Landsheere
IT Manager, RBFA
Learn more