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Insider Intelligence: ID Resolution Trends Report H12023

The ID Resolution Trends report found that 22% of marketer’s had post-cookie plans in place at time of survey with 79% expecting readiness by mid-2023.

As the deprecation of legacy identifiers continues, it is essential for digital marketing leaders to stay one-step ahead of this evolving landscape.

Produced by Insider Intelligence and eMarketer, the report offers actionable, data-led insights for marketing leaders who wish to continue offering personalized, engaging digital experiences for their customers. Findings include:

  • Developments and disruptions in the Identity landscape
  • How much is spent on on Identity services
  • The industry’s state of readiness for further Identity depreciation
  • Who are the key players in this space?

Download the report to kick-off your post-cookie Identity strategy.
 

Topics

  • Digital Customer Experience
  • Data Privacy
  • Compliance
  • CIAM
  • Okta Customer Identity
  • Research
  • Research

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