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Customer Identity Cloud

Universal Login

Flexible authentication with Universal Login

Deliver secure, seamless access for customers with Okta Customer Identity Cloud, powered by Auth0. Explore flows, extensive branding customisation, login methods, and more.

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Everything starts with your login box

Authenticate your customers securely across every application, from the first click to the last. See how your organization’s Identity helps secure digital access for customers everywhere.

A man is on his laptop in his home with the pop-out of a sign-on screen for a property management website
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Social Login

Let customers authenticate with their preferred social login credentials, paving the way for a seamless and fast authentication experience.

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User experience

Frictionless and flexible authentication options allow customers to interact with the digital world in a manner that best suits them.

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Branding

No code customization options that help reinforce and promote a consistent brand experience across all channels and applications.

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Single sign-on

Orchestrate an uninterrupted authentication experience, across multiple applications, with a single set of login credentials.

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Security

Defend your application from bot attacks and detect anomalies based on suspicious IPs, breached credentials, and user context.

Let your brand work for you everywhere

From startup to enterprise, we’ve got the tools to make your login box look, feel, and work the way you want. Code your own customizations or use our pre-built partner integrations.

An image of a screen laying on table with a “BankZero” login screen and customization options
An image of a screen laying on table with a “HealthZero” login screen and customization options
An image of a screen laying on table with a “TravelZero” login screen and customization options
An image of a screen laying on table with a “StoreZero” login screen and customization options

Go with the authentication flow

Tweak, configure, and preview every step of the customer authentication experience. See what your custom branding could look like across different authentication flows.

A login screen showing options to sign in with Facebook or Google
A login screen showing options to sign in with Google Workspace and other enterprise single sign-on options
A login screen showing how to sign on with multifactor authentication with your fingerprint
A screen showing a notification to check your email for a verification code to recover your password
A login screen showing activating a device with a confirmation code sent to another device

Make your login box truly yours with customization

From your background to language localization, customize everything about your login box — all without writing any new code.

Discover more in the Universal Login experience

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Centralized configuration

Use the admin dashboard to easily toggle features on and off, and implement your login page just once across all your apps.

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Multi-factor authentication

Improve security by letting users authenticate with a second factor such as WebAuthn, SMS, email, push notifications, and more.

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Accessibility

Leverage Universal Login and out-of-the-box tools that make it easier to deploy accessible solutions to your users across your application.

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WebAuthn integration

Use FIDO security keys or device biometrics for passwordless or multi-factor authentication.

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Passwordless and passkey

Authenticate using your device biometrics. Get a one-time password received by email or SMS, social logins, or passkey — the newest FIDO authentication factor.

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Social and enterprise connections

Choose from dozens of pre-built social provider integrations to make login more secure and frictionless.

To connect with a product expert today, use our chat box, email us, or call +61 2 8310 4484.
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