Cultivate User Trust - Customer Identity

Secure customer accounts and keep attackers at bay

A platform for identity-driven user security and privacy

Gaining and protecting user trust is imperative for the bottom line. You need a plan for securing your customer accounts and personal data from attackers.

Secure customer accounts

Secure the user identity lifecycle for your apps. Protect customers at registration, authentication, and in-app activity.

Keep attackers at bay

Protect against intruders using modern auth standards and machine learning.

Protect user privacy

Manage consent and seamlessly integrate with leading privacy solutions for GDPR and CCPA compliance.

Gaining user trust is the key to success

Ally Financial is a top 20 US bank and is among the biggest auto finance providers in the United States today. Ally Financial is the original fintech disruptor. As a bank, Ally needs to be trusted with its customers' money. Cyber threats continue to increase in the landscape and are a serious challenge.

Ally uses Okta identity products including customer authentication, multi-factor and adaptive multi-factor to enable secure access for its dealer network. Customers can now seamlessly transact without the worry of identity threats impacting their dealer services.

Benefits

Anchor an identity-first approach that negates security vulnerabilities at all stages of interaction with your business.

Benefits

Anchor an identity-first approach that negates security vulnerabilities at all stages of interaction with your business.

Passwordless authentication

Make your customer authentication service more secure, by eliminating the need for passwords. Easily apply strong authentication and reduce friction with a no-code factor sequencing interface.

Provide a frictionless user experience

Build customer confidence and reduce friction with a single, secure, and seamless identity layer across digital experiences. Apply adaptive multi-factor authentication to lower friction while increasing security.

Manage end-to-end risk

A single platform to manage end-to-end risk provides a complete 360-degree view of the risk involved with fraudulent activity on the platform. Easily include API security into your access management program.

Meet compliance requirements

Store sensitive user attributes, consent, and terms and conditions versioning in a secure and compliant database. Have a single repository to manage user profile edits and meet the right to be forgotten. Use Okta’s platform to integrate with leading consent management and privacy solutions.