RSA can be intimidating for first-time attendees – and this year’s event was no different. Walking the exhibit floor (all 700,000 square feet of it) is nearly a full-day experience on its own. And when you consider the bright oversized logos and crowded aisles, loud conversations, booth crawls and tchotchkes galore, it can be overwhelming for the unprepared. After this year’s event, first-timers (or even RSA veterans) are likely having trouble differentiating between the hundreds of companies exhibiting. And for good reason. Every company seemed to be saying the same thing, namely “BYOD and proliferation of mobile are changing the security game completely,” and the scary follow-on of, “Act now or your company is in danger.” Very few of them talked about exactly how they can help security professionals face these new challenges. Isn’t that what RSA should be all about? That wasn’t lost on Okta. It was a chaotic.