Enhance Customer Engagement
Attracting customers and maximising their lifetime value is increasingly dependent on meeting their high expectations for digital experiences that are technologically advanced, frictionless, omni-channel, and personalised.

Personalisation & Identity: Building Blocks for the Ultimate Guest Experience at MGM Resorts
The MGM Resort M life loyalty program helps the company provide customised service from the moment patrons walk through the doors. MGM leverages Okta to provide a unified experience across channels, that is both seamless and secure for loyalty members.
Benefits
Modernise registration, on-boarding, and beyond to improve your customers’ brand experience. Unify customer profiles into a single repository. Bring omni-channel experiences to market quickly and free up your teams to focus on the customer.
Integrations

Consent Management
Robust, streamlined consent management tools to satisfy users and stay in compliance with privacy regulations.