Daniel Lu

Senior Product Marketing Manager, Single Sign-On

Daniel Lu is a Product Marketing Manager at Okta focused on Okta’s Single Sign On product. He’s responsible for growing the Single Sign On business and takes every opportunity to discuss why Okta has the best Identity and Access Management platform in the market. Daniel has focused his career on scaling great businesses. Prior to Okta, Daniel was part of business strategy at Adobe and before that, he co-founded a golf company.

Daniel holds an MBA from Northwestern University and a BS in Electrical Engineering from University of California, Davis. He’s a rare Bay Area native and currently lives in San Francisco. When he can, Daniel tries to make time for international travel, new restaurants, and exercise.

Okta’s Redesigned End User Dashboard - Now 50% Faster!

You’ll often hear our CEO and co-founder, Todd McKinnon, talk about how our mission at Okta is to connect users to their technologies. An important part of how we do this is through the Okta End User Dashboard, a modern web portal that makes it simple and secure for end users to quickly get access to their applications. With a single click, users…

Okta’s Redesigned Admin Console and Dashboard — Now in GA!

Our customers often tell us that one (of the many) things they love about Okta is our admin experience. They love having a single place to orchestrate all identity and access management needs. No more jumping between different tools and screens to manage users or secure their access. They love the simplicity of our out-of-the-box configurations…

What Is Single Sign-On (SSO)?

Single sign-on (SSO) is a user authentication tool that enables users to securely access multiple applications and services using just one set of credentials. Whether your workday relies on Slack, Asana, Google Workspace, or Zoom, SSO provides you with a pop-up widget or login page with just one password that gives you access to every integrated…

What Is a Password Manager and Is It Safe to Use One?

A password manager is an application that stores and manages online credentials—think of it as a type of vault that keeps passwords safe. In addition, password managers make it easier to access apps and websites since they can automatically input login details. Everyone who uses a computer or smartphone is likely familiar with switching between…

Mapping the Journey to Universal Directory

Over the last couple of decades, companies have become accustomed to safely managing their users, groups, devices, and resources within the corporate network. Using enterprise directories, they have been able to define singular access policies that determine how employees and customers can access the apps and resources they need. But as they…

Want a Secure Move to the Cloud? Multi-factor Authentication Can Get You There

History is filled with examples of clear threats ignored. The most recent example was the US housing bubble of 2008, which severely impacted local and global markets when it burst, despite warnings from numerous financial experts. Within the digital landscape, identity attacks are the new housing bubble. In 2018, attacks reached an all time high,…

Share the Load: Your Partners Can Help with External User Management

The busier people get in their personal lives, the more convenient it becomes to offload tasks like cooking, shopping, or cleaning. Similarly, the bigger an organization becomes, the more likely they are to offload the likes of cleaning services, legal obligations, and accountancy administration to third-party organizations. In today’s digital…

How Do I Validate Proper Compliance?

Love it or hate it, paying taxes is a staple of life for people all over the world. Disclosing and proving payment of those taxes to the government is an equally accepted practice—you can’t simply assume they know you are doing so. Similarly, when it comes to compliance, it’s vital for companies to prove to governing bodies that they are…

Secure Partner Onboarding Means Automating User Access

Imagine this: you’re in your house, and you notice some water coming through the ceiling. One of your pipes is leaking. To fix it, you call your plumber to change the pipe, a handyman to patch up the ceiling, and a painter to cover the spackle. Once they’re done with their work and you walk them out of your house, you need to ensure they no longer…

Moving to the Cloud? A Centralized Cloud-Based Meta-Directory is Your Ticket There

As little as ten years ago, there was no real choice when it came to selecting a directory service. Microsoft Active Directory (AD) wasn't just the default option—it was the only option. This monopoly has since left businesses reliant on a static, on-premises solution that can’t easily scale or integrate with modern cloud-based applications. Now,…