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Win over customers with frictionless user journeys

Forms makes it easy to create signup and login experiences that help drive results. With Okta’s Customer Identity Cloud, powered by Auth0, you can customize flows to collect customer data and boost revenue.

Let customer Identity work for you

Increase conversions with personalized flows

Deliver seamless customer experiences and improve the metrics that matter. Customize signups and logins using a no-code visual editor. 

Enrich your database with progressive profiling

Collect and activate customer data to build complete profiles — and infuse that data throughout your martech stack.

Meet compliance requirements with pre-built integrations

Use templates and out-of-the-box integrations to add compliance must-haves and gather policy acceptance easily.

"Forms no-code functionality has made building customized user experiences easier, faster and more secure for our teams, and more importantly helped provide an integrated frictionless experience for our customers." 

Kaitlin Sawyer

Software Engineer, Product Delivery, Submittable

Blog

Forms is now Generally Available

Learn more about Forms and its use cases for developers, marketers, and more. 

Read more

Whitepaper

The modern marketer's guide to Identity-powered customer journeys

Learn how Identity unlocks a 360-degree customer view for more personalized journeys.

Get the info

Webinar

A marketer’s hack to improving conversion rates and reducing costs

Hear from Okta experts, watch a demo, and find out how to level up your digital strategies. 

Watch now

Explore Customer Identity Cloud