Social login, also known as social sign-in or social sign-on, uses information from social networking sites to facilitate logins on third-party applications and platforms. The process is designed to simplify sign-in and registration experiences, providing a convenient alternative to mandatory account creation. For users, social login is a frictionless method of accessing sites and apps—one that doesn’t require excess credentials and allows users to skip past cumbersome registration procedures. For developers and businesses, social login is an attractive feature that can help streamline user verification while also providing more reliable access to user data for personalization. In short, social sign-on seems like a win-win for everyone. And while it’s true that there are strong benefits to social authentication, it does bring some data security risks. In this post, we dive deep into the features and considerations of social login so that you’re best equipped to implement it.