Customer identity

A customer identity is a unique profile that requires a different set of solutions based on the problems each individual customer faces. That’s why Okta ensures our tools meet the needs of our customers, with custom integrations, user-directed roadmaps, and customer experience journeys to show you how others have benefitted from Okta. 

Branding and Customizations Made Easy

Your brand is important. It’s a standard you uphold to communicate your company values and a message you’re sending to the world. Executing well on your brand means that you can efficiently apply your brand, voice, and design system to all of your user-facing properties and touchpoints. This includes publishing your logo, favicon, brand colors,…

JetBlue’s Digital Transformation Takes Flight

From the beginning, JetBlue has focused on customer experience, so when it initiated modernizations, the airline needed a solution that would put customers first. The team called on Okta to support a smooth transition onto a new identity-powered platform. Check out this infographic to see how JetBlue approached customer identity and access…

Building Trusted Digital Experiences with Okta

Over the past few months, most of us have begun to return to our usual activities. We’re heading back to the office, going out for lunch with colleagues, and boarding planes. But it’s certainly not business as usual. According to a recent McKinsey Global Survey of executives, the pandemic has accelerated corporate adoption of digital products by…

Your Business Growth Depends on Customer Identity

A new era of business requires new methods for increasing revenue and accelerating business growth. The best way to do this? Leveraging modern technologies and tools. Providing customers with extraordinary digital experiences is more important than ever—and customer identity and access management (CIAM) is an essential component of this.  Today,…

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