Authentication

How Development Teams Purchase SaaS

Earlier this year, Okta teamed with SD Times to create a report revealing  how organizations evaluate and purchase technology in 2023. Auth0 published the first edition of the report, How Development Teams Purchase SaaS, in October 2020. The report aimed to determine the extent of developers’ influence in shaping an organization's technology…

The real value of passwordless authentication

Earlier this year, Okta announced we’re going 100% passwordless, updating all of the apps and services our workforce uses to be consistent with phishing-resistant policies. Towards that goal, we're making great progress. Each week we analyze thousands of authentication events triggered by our workforce. And this past week, fewer than 2% of those…

Achieve Enhanced Secure Authentication with Okta FastPass and CrowdStrike

Okta FastPass is a cryptographic, multi-factor authenticator that provides a frictionless, passwordless authentication experience to end users and peace of mind to IT and security administrators. Check out  A Deep Dive Into Okta FastPass to learn more about how FastPass works. Step-up authentication with security signals from CrowdStrike  Okta…

Take it From a Global Marketing Leader: Identity Matters

“Hello, give me your name, address, shoe size, motorcycle and boots.” Now, we can all agree that approaching a first date like you’re the Terminator is not going to go very well. No one likes to be bombarded with personal questions as soon as they sit down — let alone by a stranger they’ve just met. Yet this is how most brands approach those first…

What Is Multi-Factor Authentication (MFA)?

MFA stands for multi-factor authentication, an identity verification method. MFA adds an extra layer of security on top of credentials like usernames and passwords. By doing so, it provides greater certainty that a user is who they claim to be before granting them access to an application, online account, or corporate network. MFA is a critical…

Security Questions: Best Practices, Examples, and Ideas

Security questions are a common method of identity authentication—one you’ve probably encountered before. When creating an account or signing up for a service online, users will confidentially share the answers to secret questions with a provider.  Typically, these security questions and answers are used for self-service password recovery…

What Is Single Sign-On (SSO)?

Single sign-on (SSO) is a user authentication tool that enables users to securely access multiple applications and services using just one set of credentials. Whether your workday relies on Slack, Asana, Google Workspace, or Zoom, SSO provides you with a pop-up widget or login page with just one password that gives you access to every integrated…

What Is SMS Authentication and Is It Secure?

SMS authentication—also known as SMS-based two-factor authentication (2FA) and SMS one-time password (OTP)—allows users to verify their identities with a code that is sent to them via text message. A form of two-factor authentication, it often acts as a second verifier for users to gain access to a network, system, or application, and is a good…

Magic Links: Passwordless Login for Your Users

Magic links are a form of passwordless login. Instead of the user entering any login credentials to sign in, they are sent a URL with an embedded token via email, and sometimes via SMS. Once the user clicks that link to authenticate, they are redirected back to the application or system having successfully signed in—as if they used a “magic”…

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