Over the past year, organizations have been under immense pressure to optimize customer experiences to keep pace with an increasingly digital-first world. But going digital from a customer-facing perspective isn’t an easy feat. It’s challenging, requiring tight integration across a wide range of technologies and cross-collaboration from many teams — including product, marketing, privacy, security, and identity — that make up and power the customer journey. Adding to this complexity is that each touchpoint and each team comes with its own set of integration requirements. That’s why it’s critical that identity owners and developers can integrate with minimal effort. To make that a reality, we’re excited to announce that we are expanding the Okta Integration Network (OIN) to power new and improved use cases, including data orchestration and analytics, identity proofing, personalized commerce, risk assessment, infrastructure operations, and more. Okta is also launching Okta Workflows for Customer Identity, which.