industry trends

“Holistic.” “Strategic.” “Ruthless.”  According to experts at Okta, those are the kinds of mindsets business leaders will need to adopt in 2023. Because as the new year dawns, companies are facing a dizzying mix of headwinds: high inflation, surging interest rates, a global threat of recession, and the ongoing pandemic, to name just a few. With…

The marketing consultant Bob Dylan once wrote: “Oh the times, they are a-changing.”  He wasn’t wrong. With every passing year, the marketing industry adapts to outside conditions. Just as easily as it embraces new technologies and the opportunities they present, it must withstand choppy market conditions and shifting regulatory sands.  With that…

What a difference four years makes.  Since launching our first State of Zero Trust report in 2019, we’ve been saying that the framework represents the future of security. This year, Zero Trust adoption reached a tipping point.  In 2019, many organizations that we surveyed acknowledged that Zero Trust was important, but just 16% had invested in…

After 15 years of experience leading product development for some of the largest companies in the world, I’m excited to share that I’ve recently joined Okta as their Chief Product Officer. Identity continues to play an increasingly important role in our modern digital lives, and I’m thrilled to lead Okta’s product innovation as we work to enable a…

Work is happening everywhere, and Okta has a unique vantage point into the cloud and mobile apps and services that organizations are choosing to help their employees, customers and partners be more flexible and productive. That’s why we’re releasing our first-ever "Businesses @ Work" Report, which shares findings from our network of 4,000…