Looking for Okta Logos?

You can find all the media assets you need as part of our press room.

Download Media Assets

Daniel Lu

Daniel Lu

Product Marketing Manager, Single Sign-On

Daniel Lu is a Product Marketing Manager at Okta focused on Okta’s Single Sign On product. He’s responsible for growing the Single Sign On business and takes every opportunity to discuss why Okta has the best Identity and Access Management platform in the market. Daniel has focused his career on scaling great businesses. Prior to Okta, Daniel was part of business strategy at Adobe and before that, he co-founded a golf company.

Daniel holds an MBA from Northwestern University and a BS in Electrical Engineering from University of California, Davis. He’s a rare Bay Area native and currently lives in San Francisco. When he can, Daniel tries to make time for international travel, new restaurants, and exercise.

How Much Are Password Resets Costing Your Company?

Your users are trying to hit deadlines, prepare for meetings, and balance responsibilities. They don’t want to slow down to gain access to the apps and systems they need to get their job done. Yet often, users are frustrated by the expectation of memorizing the dozens of URLs, usernames, and...

FACT OR FICTION: SSO is Difficult to Deploy

At Okta, we are highly invested in sharing the latest ideas and practices around authentication and security—and that requires some myth busting. This blog is the fourth in a series of posts meant to tackle common misunderstandings and myths around single sign-on (SSO) . See below for...

FACT OR FICTION: SSO Slows Down IT

At Okta, we are highly invested in the latest ideas and practices around authentication and security—and that requires some myth busting. This blog is the third in a series of posts meant to tackle common misunderstandings and myths around single sign-on . See below for our ...

Bringing it All Together: Okta, HR, and Your Directories

In any organization, there’s one key resource that cannot be replaced: people. Even though technology is seen as the great business enabler of the 21st century, organizations must still focus their efforts on managing their human resources. After all, it’s people who are responsible for thinking creatively, generating new...

The Top Four Business Trends That IT Teams Must Address

In a world driven by digital disruption, several tech trends are shaping the business landscape of tomorrow. Business leaders have a choice: put into practice strategies that reap the benefits of these new innovations or get left behind. These are four of the most critical trends that business...